Find your flavour
The right seasoning starts here.
From Tuesday-night chicken to a full weekend smoke, there’s a Cluck & Squeal blend for the job. Compare the flavours below, then find your next favourite.
Compare the range
Pick your flavour, match your meal, and make it your own.
Swipe across the table to compare flavours and uses.
| Product | Flavour | Where to start |
|---|---|---|
| All Purpose | Balanced, savoury flavour | Chicken, pork, vegetables, eggs and everyday cooking |
| Rib Formula | Savoury flavour that pairs with sweet or spicy finishes | Pork ribs, pork belly, wings and chicken thighs |
| Bold Browning | Bold, savoury flavour and crust development | Steak, brisket, beef ribs, chili and tacos |
| Seasoned Salt | Himalayan pink salt with spices, garlic and onion | Everyday cooking, potatoes, vegetables, meats, soups and sauces |
| Montreal Gold | Peppery, garlicky flavour with a medium-coarse grind | Steak, chicken, pork, fish and compound butter |
| Savory Fusion | Savoury depth with gentle warmth | Wings, pork chops, halibut, shrimp, rice and stir-fries |
| Ultimate Italian | Herbaceous, savoury and garlic-forward | Pizza, pasta, tomato sauce, sausage, kebabs and burgers |
| Tasty Hot! | Adjustable chili heat | Adding heat to rubs, wings, sauces, dips and chili |
| Maple Apple Butter BBQ Sauce | Sweet maple and apple with butter and a hint of espresso | Glazing ribs, chicken and pork; dipping and drizzling |
A little know-how
Good questions.
Better cooking.
What to reach for, how to pair it, and where to start.
What seasoning should I use on chicken?
Choose All Purpose for balanced savoury flavour, Savory Fusion for gentle warmth, or Montreal Gold for a peppery garlic finish. Rib Formula also works on wings and thighs, especially when you plan to add a sweet glaze.
Which rub should I choose for steak or brisket?
Bold Browning is built for beef, with a savoury profile that supports a browned crust on steak and works through long cooks on brisket and beef ribs. Choose Montreal Gold when you want a medium-coarse texture and a peppery, garlicky profile.
How do I layer seasonings and sauce for ribs?
For the Classic Pro Rib combination, start with Seasoned Salt as the base, add Rib Formula for the savoury rub layer, and finish with Maple Apple Butter BBQ Sauce. Use a lighter hand with the salt base when combining seasonings, then adjust future cooks to your taste.
Brush the sauce on near the end of cooking to help it caramelize without burning. Warm it before serving for a smoother glaze. See the Pro Rib Bundle – Classic Edition or follow our Maple Apple Butter BBQ Ribs recipe.
What is the difference between All Purpose and Seasoned Salt?
All Purpose is a savoury seasoning and BBQ rub for adding flavour across meats, vegetables and everyday meals. Seasoned Salt is a seasoned alternative to ordinary salt, made with Himalayan pink salt, spices, garlic and onion. Reach for All Purpose when you want a rub; reach for Seasoned Salt when you want to replace the salt you would normally add while cooking or at the table.
Which seasoning works on fish and seafood?
Savory Fusion works on halibut and shrimp, Montreal Gold adds peppery garlic flavour to fish fillets, and Rib Formula can be used on fish and shrimp when you want a savoury base for a sweeter finish. Start lightly so the seasoning complements the seafood.
What should I use for pizza, pasta, sausage or burgers?
Ultimate Italian brings herbs and garlic to pizza, tomato sauce, pasta and meatballs. For sausage, kebabs or burgers, the product’s suggested starting point is about 1.5 tablespoons per pound. Adjust to your recipe and preference.
How can I add more heat?
Tasty Hot! is a single-ingredient chili pepper seasoning with no added salt or sugar. Start with a light shake and build gradually. It can be paired with other seasonings or stirred into BBQ sauce, chili, salsa and dips.
Where can I check ingredients?
Each linked product page lists its ingredients and product features. Check the individual product and package when choosing for dietary needs. Maple Apple Butter BBQ Sauce contains butter; it is different from the dry seasoning blends.
Find your blend. Fire up something good.
